Slight of Hand "Head Line" Pricing

Notlobgp14 replied on 13/04/2019 20:33

Posted on 13/04/2019 20:33

We've recently returned from a Coast to Coast, Irish Sea to North Sea, trip; Blackpool to Scarborough.  Both of the sites were lightly populated but it was High Season, £28.70 and £30.30 respectively per night Standard Pitch two adults.  We thought this was excessive due to the Obvious lack of demand.

I downloaded the Prices Leaflet, a new introduction this year.  This made for Interesting reading.  Headline From prices for Pitch plus one, for example Borrowdale £10.10, we'll visit then; but that applies for One Day Only, 3rd Nov.  The next higher price is only £1.20 more, so why bother Fiddling one day cheaper?  There are 44 dates available at £11.30, shouldn't that be the Headline?

What's going on with this club of ours?  I've given just the one example, but more similar can be found.  I wonder what the Objective was in such pricing?  Some answers from the Hierarchy would be good.

Cornersteady replied on 16/04/2019 10:58

Posted on 16/04/2019 10:51 by young thomas

lovely post (whatever it meant) but it doesn't address the concerns of the OP and the many other threads commenting on the Club's over inflation rises and, now, a few sneaky changes in the price presentation.

a recurring and concerning theme often dismissed out of hand by some.

Posted on 16/04/2019 10:58

Well actually replying to you BB, not the OP, so address that to yourself. And no need to be rude or nasty is there? 

Who has talked about over inflation price rises recently, must have missed that?

btw, do you still agree that people on club sites are not savvy enough to know there are better sites out there? it was you who said that (not a question), it seems you have changed your mind?

Navigateur replied on 16/04/2019 11:07

Posted on 16/04/2019 11:07

Whatever way the price currently displayed is computed it produces a number that can be compared to other sites on the network, and used as the base line to multiply up for other times of year. I don't think more than a few will ever pay the price shown.

So why not take away the "£" sign (save valuable space) and use the numerals 1 to 9 to signify the relevant cost of the sites. To make a comparison to nearby non-Club sites one has to go through the booking process to get a "quote" anyway.

young thomas replied on 16/04/2019 11:24

Posted on 16/04/2019 10:58 by Cornersteady

Well actually replying to you BB, not the OP, so address that to yourself. And no need to be rude or nasty is there? 

Who has talked about over inflation price rises recently, must have missed that?

btw, do you still agree that people on club sites are not savvy enough to know there are better sites out there? it was you who said that (not a question), it seems you have changed your mind?

Posted on 16/04/2019 11:24

yes, you possibly must haveundecided

just go back over the myriad prices threads, I'm sure you'll find itsmile

(a question) why do you think there are so many 'price' threads if everything is such good value.?

Cornersteady replied on 16/04/2019 11:29

Posted on 16/04/2019 11:24 by young thomas

yes, you possibly must haveundecided

just go back over the myriad prices threads, I'm sure you'll find itsmile

Posted on 16/04/2019 11:29

yes I have and I can't find it, you're only one to have mentioned it today. Ian used to go on about over inflation but that was years ago, how time swiftly passes in talkwink

so the savvy thing you managed to swerve... 

sorry you post edited, again how many prices thread can you find? But a counter question how come so many sites are full (as is no pitches in the Lakes, Cotswold, East Anglia...over Easter if prices are (according to you) so high?

PS don't forget the savvy bit

young thomas replied on 16/04/2019 11:43

Posted on 16/04/2019 11:43

how would I know why they're full, go and ask those on site, seems the obvious answer...

often folk, some who have just been on site, post back on CT, highlighting the cost....'I've just come back from xxx and.....'

these threads are usually greeted with a 'well you knew the prices...' comment or three, yet the posters have become members probably expecting 'good value'...

those who might well be on site now (as you say) will be paying close to £40 for a nonSP and nearer £45'for a SP.

i highlighted only a couple of days ago that the £50 pitch is very close with Hillhead being around £48 for this time next year...

whether almost £350 for a week on a CC campsite in the uk is 'good value', you tell me...personally, I don't think it is....one of the reasons I wouldn't be going.

brue replied on 16/04/2019 11:45

Posted on 16/04/2019 11:07 by Navigateur

Whatever way the price currently displayed is computed it produces a number that can be compared to other sites on the network, and used as the base line to multiply up for other times of year. I don't think more than a few will ever pay the price shown.

So why not take away the "£" sign (save valuable space) and use the numerals 1 to 9 to signify the relevant cost of the sites. To make a comparison to nearby non-Club sites one has to go through the booking process to get a "quote" anyway.

Posted on 16/04/2019 11:45

That would make sense except some cheaper sites are like "gold" in their actual placement. So beware, an expensive site might not be the very best site, depending on your viewpoint or your enjoyment of views etc.! wink

I think the club does already try to help people with their choices, pointing out sites to suit various tastes and prices in the uk holidays section at the top of the page. 

But it is a slight "sleight" of hand to give the non ehu solo pitch as a lead in to pricing. 

Takethedogalong replied on 16/04/2019 12:04

Posted on 16/04/2019 12:04

Typical marketing mist and mirrors techniques, much used by the likes of Ryan Air etc.... But as a tool to use on membership, and prospective membership? Rather below the belt. I don’t think I have ever seen such a midge-modge pricing policy before. It certainly influences whether or not we use a Club Site once we have chosen an area to tour. Hence we use very few outside of off peak periods unless we have a specific reason to be there.

At certain times of the year, a solo traveller can stay at Chatsworth, with all its amenities, for a mere 30p more than using Nunnykirk. Or a third less in price if using Exeter Racecourse rather than Nunnykirk again. Hardly fair to the solo traveller. So much for “tour for less”, great for families who need nothing, not so good for solos.🤔

cyberyacht replied on 16/04/2019 14:09

Posted on 16/04/2019 11:29 by Cornersteady

yes I have and I can't find it, you're only one to have mentioned it today. Ian used to go on about over inflation but that was years ago, how time swiftly passes in talkwink

so the savvy thing you managed to swerve... 

sorry you post edited, again how many prices thread can you find? But a counter question how come so many sites are full (as is no pitches in the Lakes, Cotswold, East Anglia...over Easter if prices are (according to you) so high?

PS don't forget the savvy bit

Posted on 16/04/2019 14:09

One could equally ask why the club, with only four days to the Easter weekend, traditionally the start of the season for many caravaners, find that they have to tempt me to book a pitch with an Email to fill empty places. Could it be that they are too expensive - oh perish the thought.

KjellNN replied on 16/04/2019 14:37

Posted on 16/04/2019 11:29 by Cornersteady

yes I have and I can't find it, you're only one to have mentioned it today. Ian used to go on about over inflation but that was years ago, how time swiftly passes in talkwink

so the savvy thing you managed to swerve... 

sorry you post edited, again how many prices thread can you find? But a counter question how come so many sites are full (as is no pitches in the Lakes, Cotswold, East Anglia...over Easter if prices are (according to you) so high?

PS don't forget the savvy bit

Posted on 16/04/2019 14:37

I believe I posted on a thread quite recently where pitch prices were being discussed (no idea now which thread) and commented on the above inflation increases, plus the widening of the peak price periods.

Regarding the from price, I noticed recently that on the site which was being discussed at the time (not the sites mentioned in this thread) the price was for a grass non EHU pitch, but on the date in question a grass pitch could not be booked according to the availability calendar.

 

Cornersteady replied on 16/04/2019 14:43

Posted on 16/04/2019 11:43 by young thomas

how would I know why they're full, go and ask those on site, seems the obvious answer...

often folk, some who have just been on site, post back on CT, highlighting the cost....'I've just come back from xxx and.....'

these threads are usually greeted with a 'well you knew the prices...' comment or three, yet the posters have become members probably expecting 'good value'...

those who might well be on site now (as you say) will be paying close to £40 for a nonSP and nearer £45'for a SP.

i highlighted only a couple of days ago that the £50 pitch is very close with Hillhead being around £48 for this time next year...

whether almost £350 for a week on a CC campsite in the uk is 'good value', you tell me...personally, I don't think it is....one of the reasons I wouldn't be going.

Posted on 16/04/2019 14:43

those who might well be on site now (as you say) will be paying close to £40 for a nonSP and nearer £45'for a SP.

Hillhead being around £48 for this time next year.

nowhere near BB as I'm sure you well know!

Hillhead comes in at £35 per night per couple at this time, add an extra £5 for a service pitch that is still well under £48 so where does £48 come from? Even kids are only a £1 per night?

(Adult is £11.20, pitch fee £13.10, kids £1, oh and dogs free!)

Most sites come in at £30 per night per couple at present so well under your 'close to £40'

Where did you get these very misleading figures - from did you miss the 3 key and press 4 by mistake? 

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