What Would a UK Club Type Aire Look Like

GEandGJE replied on 10/07/2024 11:33

Posted on 10/07/2024 11:33

With all the recent discussion on CT around the different needs of Motorhome touring opposed to touring with a Caravan and the shift in club member ownership towards motorhomes let’s try looking forward for once and discuss what a UK Club type aire would look like.

My thoughts are that the club would have 3 options in providing a club type Aire.

1.       Build a new dedicated site. Basic needs would be a booking system, which is already in place, payment made in full before arrival, small change to the booking system required, ANPR, trials already in place. The site wouldn’t need a facilities block, just a chemical waste point to be provided, EHU if required would be by metering, trials already in place and fresh water could also be available by metering. I would limit the size of the site to 10 units and have a maximum stay of 2 nights. The biggest issues the club would face in providing this would be finding the right location at the right price and obtaining planning permission.

2.       Convert an existing site. Convert all or part of an existing site owned by the club. Same requirements as in option 1. Planning permission could be an issue.

3.        CL Network. Partner with the existing CL network owners to provide an aire type site, again with the same requirements as option1.

I think that either options 2 or 3 should be trialed first before committing major expenditure to option 1.  Again just my thoughts, neither right or wrong.

What would your club type aire look like and how would you implement it.

Cornersteady replied on 09/08/2024 14:23

Posted on 09/08/2024 13:56 by peedee

Is there underused space/capacity that could be better used?

All the Club has to do is look at pitch availability, even Melrose has availability over the Bank holiday laughing

Is there a market out there for this, as yet untapped?

Yes at the right price, its not untapped though, the availability of overnight stopover places is growing. The real question is, does the Club want to be part of this market or not? If they don't what impact is that going to have on membership?

What are the requirements to make something work, (infrastructure, training, marketing, etc)

They are no more onerous than offering the current discounts, book within a defined period e.g. within 24 hours of the arrival time or even just turn up on spec, arrive after and leave before the appointed times. Its got to be better than leaving a pitch empty.

What is the likely impact on existing customers v increased usage/increased income

I cannot see any impact on existing customers that isn't present now.

peedee

Posted on 09/08/2024 14:23

even Melrose has availability over the Bank holiday 

Well really very largely misleading there PD, there isn't really, not over the (three night) weekend as you put it, it has no availability on HS with awning pitches, none on SP, and it has only one night free over the weekend for a non awning pitch and even they are low, oh the night free is a Sunday as well.  

Impact, apart from start up costs which may not cover any additional income. 

Takethedogalong replied on 09/08/2024 15:02

Posted on 09/08/2024 14:11 by Cornersteady

Brilliant PD, so why not use those - are they full, why do you want a club site.

Actually from the pictures I can see why you do.

Posted on 09/08/2024 15:02

They are nice examples, I have to say I was pleasantly surprised when I had a look at the CamPRA and saw just how many new examples there were since we were last touring, last year. Hundreds more, vary hugely in location, services, prices etc….. The ones we have used were very popular, you had to be arriving by 2pm to get exactly what you wanted, or reserve a pitch up either by phone, email or booking in. They won’t suit everyone, and very very few allow caravans. Some you are limited to one night, others you can stay a bit longer. Those three are out in the sticks a bit, but there are others close to towns, short easy walk. 

 

Takethedogalong replied on 09/08/2024 15:09

Posted on 09/08/2024 15:00 by KjellNN

I believe the Tourist Tax idea is not finding much favour with a lot of hotels, B&Bs, campsites etc.

Posted on 09/08/2024 15:09

There’s a big piece in the Guardian today about how the backlash around tourism is affecting Spain, and how the dissatisfaction is spreading. It sounds very much like the high volume tourism areas in UK, local housing is being used for holiday lets, property prices are astronomical, local services at times are overwhelmed. 

peedee replied on 09/08/2024 15:47

Posted on 09/08/2024 15:47

Why small? only 40,000 members out of how many MH owners in the UK, which I believe is about 760,000 as of 2022 and still growing, Now to me that doesn't sound very representative and showing a great demand? The club has 380,000 family members half of which likely to be MH owners members, so if you're talking numbers who wins in representing MH owners? I've no idea but I'm just interesting in the club?

If, if you are right then that leaves 570,000 owners who are not members, some thing is not right, is the club not attractive enough or have you got your facts wrong again?

peedee

peedee replied on 09/08/2024 15:51

Posted on 09/08/2024 15:51

even Melrose has availability over the Bank holiday 

Well really very largely misleading there PD, there isn't really, not over the (three night) weekend as you put it, it has no availability on HS with awning pitches, none on SP, and it has only one night free over the weekend for a non awning pitch and even they are low, oh the night free is a Sunday as well.  

 

From the web site at 1540L

peedee replied on 09/08/2024 16:07

Posted on 09/08/2024 16:07

Brilliant PD, so why not use those - are they full, why do you want a club site.

For short stays, I do along with CLs and CSs so the Club loses out. On my last trip out for 10 days I did not use any Club sites at all, in fact of the 55 nights away so far this year, only 13 have been spent on Club sites and 3 of those were on non facility sites. My next two trips out do not use Club sites either.

I think this thread has gone on long enough, I have made my points and as far as I am concerned that is it.

peedee

Cornersteady replied on 09/08/2024 17:24

Posted on 09/08/2024 15:47 by peedee

Why small? only 40,000 members out of how many MH owners in the UK, which I believe is about 760,000 as of 2022 and still growing, Now to me that doesn't sound very representative and showing a great demand? The club has 380,000 family members half of which likely to be MH owners members, so if you're talking numbers who wins in representing MH owners? I've no idea but I'm just interesting in the club?

If, if you are right then that leaves 570,000 owners who are not members, some thing is not right, is the club not attractive enough or have you got your facts wrong again?

peedee

Posted on 09/08/2024 17:24

Government stats that there  760,000 MHs. Club stats are 380,000 family members, half motorhomes .

Are you saying all MH onwers have to be, or should be members? You want to rethink that? I think the current figure is pretty good, about 25%. 

Anyway 40,000 MH out of 760,000 isn't that representative or showing great demand.

near Malvern Hills Club Campsite Member photo by Andrew Cole

Book a late escape

There's still availability at many popular UK Club campsites - find your perfect pitch today for a last minute trip!

Book now
Woman sitting in camping chair by Wastwater in the Lake District with her two dogs and picnic blanket

Follow us on Facebook

Follow the Caravan and Motorhome Club via our official Facebook page for latest news, holiday ideas, events, activities and special offers.

Photo of Wast Water, Lake District by Sue Peace
Visit Facebook