Back in 2018, to improve availability for all members, we changed the way we put pitches on sale to enable you to always book at least a year ahead, all year round. This new system has proven very popular, with over one million nights already booked for stays in 2022!
The next step to improving availability is the introduction of deposits coupled with cancellation terms and conditions. This will help address the rise in cancellations, which has been a growing problem that has increased in recent years.
In a normal year, we often see over 25% of all bookings being cancelled (that’s over 950,000 cancelled nights...every year!)
Of those cancelled nights, over 25% are made within four days of arrival, so it’s very difficult for other members to take advantage of the newly vacant pitches.
And it’s not just a small minority of ‘block bookers’ who are cancelling, almost half of all members who make a booking each year make at least one amendment or cancellation too. As you can imagine, a lot of members all cancelling a few times a year soon adds up! After reviewing the market, speaking to members and looking at other campsite providers the best solution to reduce speculative bookings is to introduce a deposit system. This will reduce the number of speculative bookings and create more availability for members.
We know plans sometimes do have to change, so if you cancel or amend your booking at least 21 days before arrival, your deposit will be fully refunded. This will give other members enough time to make a new booking and take advantage of the newly available pitch.
Club members and staff have worked together to create this new approach, and we’re all confident it will provide all members with more availability and an easier booking experience.