Member Offer: My Esso Card

Posted on 28/12/2018 10:51 by Bakers2

I agree Husky but unless you're in business VAT is part of the price on the ticket or in this case the pump, Joe Public cannot reclaim it. Unless VAT is mentioned in the offer it probably wouldn't occur to most that it wouldn't be included - this saving to them would be on the pump price on the board or pump.

Considering the price we pay for fuel is heavy on tax, I presume the margins are tight and rely on volume sales??? Thus 5 - 8p a litre is huge and Rowena quotes over £5 a tank, so although I didn't explore the offer myself VAT flashed through my mind.

Has anyone else had the issue? I was intrigued by an invoice being quoted? I'd assumed the amount would be deducted from your debit card otherwise the work involved in issuing invoices would be astonishing!

Posted on 28/12/2018 11:12 by Rufs

 think people are overly complicating the Esso Card, I have one and have used it and it is very simple 1, you pay the price per ltr quoted each friday received via a text message, which is my case was 8p cheaper than my nearest Shell station, 2. you pay using your Esso card using your pin which is available on your profile page on the Esso Card site, you need to register and log in, 3. in my case 5 days later my current account was debited the cost, e.g. in my case 50 ltrs at 26 pence. Its not rocket science, but it does save money in my case £8 and Esso garage is only 2 miles from home, so no problems, love it.   

Posted on 28/12/2018 11:12 by Rufs

 think people are overly complicating the Esso Card, I have one and have used it and it is very simple 1, you pay the price per ltr quoted each friday received via a text message, which is my case was 8p cheaper than my nearest Shell station, 2. you pay using your Esso card using your pin which is available on your profile page on the Esso Card site, you need to register and log in, 3. in my case 5 days later my current account was debited the cost, e.g. in my case 50 ltrs at 26 pence. Its not rocket science, but it does save money in my case £8 and Esso garage is only 2 miles from home, so no problems, love it.   

Posted on 28/12/2018 11:15 by Rufs

sorry that should be £1.26 pence per ltr 

Posted on 26/12/2018 12:16 by Navigateur

As many people have alread pointed out, the uptake on this offer has far exceeded the level of demand that was expected.  I wonder how this will affect how generous the discount will actually be in future.

My reasoning is that the sales through the card are a sort of "base load" to give a continual steady sale of products to make the running of the whole import/refining/distribution system financially viable. If the "base load" was not there then the more profitable retail sales would have to be made at a much higher price to cover the overheads.

For fleet owners it is possible to give added value in terms of all sorts of analysis to keep them using that brand while the price creeps up, but really none of that will be of use to individual purchasers.

Posted on 28/12/2018 11:21 by Surfer

Well we filled up the vehicle last Wednesday or 10 days ago and our account still has not been debited by Esso and no sign of it being debited over the weekend. 

Consequently this morning we topped by at a Gulf service station which was £0.01p more than the Esso discounted price as we did not want two debits hanging around for weeks on end especially towards the month end.