Pricing is a minefield

BertyMH replied on 13/02/2023 12:55

Posted on 13/02/2023 12:55

Comparing Club sites to CL sites from a pricing angle can be very misleading. Don't be fooled by the prices on the club site like I was. It looks like the club, or "massive holiday corporation," as I now like to call it, is trying to lure members to its club sites (which of course is good for their revenue) by advertising the lowest possible price for a club site pitch.


The headline (advertised) prices for club sites assume that we punters are travelling alone, don't need electricity or an awning, and are happy with a grass pitch. I know that some people are OK with a grass pitch, but in my experience the vast majority would rather have EHU, and unless they are just stopping for the night, many want to set up an awning or canopy of some kind.


But what really bothers me is that 95% of members travel with another adult rather than by themselves. So, basing the price of a pitch for a club site on a single adult sounds like something Ryanair would do. Even worse, it's very unfair to the CL network, which usually has a simple "Pitch Price" based on two adults and rarely charges extra for things like awnings, children, etc.


For example, I wanted to stay in Dorset for a week. We are a couple of adults who prefer EHU and, now that we are older, a Serviced pitch on hardstanding. Hunters Moon says it is 'From £21.50 - but  in reality in June, a serviced pitch with an awning at the Club's Hunters Moon site costs £43.20/night.


By comparison, a serviced h/s pitch at Cherry Cottage CL in Dorset costs just £21 for two adults (and 2 children). Even though we'd have to pay for extra EHU (unlikely in June), the facilities are almost the same and cost only HALF as much as the club site.


I think it's unfair that Hunters Moon pricing is advertised as £21.50 per night, when it should really show pricing starting at £31.40 per night for a couple.


Looking at TrustPilot it seems I’m not the only one who thinks this way. Perhaps it’s time for the club to be a bit more transparent with its pricing.

 

Rocky 2 buckets replied on 15/02/2023 09:28

Posted on 15/02/2023 08:41 by cyberyacht

One wonders how fluctuating occupancy would be monitored anyway. Turn up solo and check in. Collect OH from the station a few days later, returning to the site. Would a warden notice that instead of one person in the car there were two. Very much reliant on the integrity of the member, I would have thought.

Posted on 15/02/2023 09:28

A persons integrity being the most powerful aspect I think👍🏻. It’s worth pushing for reductions in costs but knowingly stealing is not a good unless it is acceptable to the individual then they really have no place with decent folk🤷🏻‍♂️. If I think something is overpriced I walk away I don’t take it regardless & I'm convinced the vast majority are like me.

Cornersteady replied on 15/02/2023 09:36

Posted on 15/02/2023 09:28 by Rocky 2 buckets

A persons integrity being the most powerful aspect I think👍🏻. It’s worth pushing for reductions in costs but knowingly stealing is not a good unless it is acceptable to the individual then they really have no place with decent folk🤷🏻‍♂️. If I think something is overpriced I walk away I don’t take it regardless & I'm convinced the vast majority are like me.

Posted on 15/02/2023 09:36

+1

JollyKernow replied on 15/02/2023 11:04

Posted on 15/02/2023 09:28 by Rocky 2 buckets

A persons integrity being the most powerful aspect I think👍🏻. It’s worth pushing for reductions in costs but knowingly stealing is not a good unless it is acceptable to the individual then they really have no place with decent folk🤷🏻‍♂️. If I think something is overpriced I walk away I don’t take it regardless & I'm convinced the vast majority are like me.

Posted on 15/02/2023 11:04

There's always the odd tryer Rocky, 13 years experience I can spot them a mile awaywink

JK

Graydjames replied on 15/02/2023 11:27

Posted on 14/02/2023 20:18 by JollyKernow

Rule 5e does state that normal rates will apply when a pitch is unoccupied. In my 13 years with the club it's always been that way. It's surely up to you if you don't make use of the facilities you've paid for. There are sites with storage facilities other than using a touring pitch that might have suited you better?.

JK

Posted on 15/02/2023 11:27

I have no truck whatsoever with the OP. Using minimum price as the flagged price, shown clearly as the "FROM" price, has been used by traders since trading began. Moreover, comparing club site prices with CLs is plainly invalid; they are different products.

I am interested though in StinkyPete's post to which you respond. Rule 5e actually states that "normal booking fees apply" when the pitch is unoccupied. So what does that mean? I would have expected it to mean the minimum fee that would have applied - in other words the pitch plus one adult. I don't see how the "normal" fee can be defined by a particular booking - or something that would have applied, but for the change, rather than the applicable (minimum) fee on the basis of what actually happened..  

If I am right, then Pete's suggestion that in future he will book for, and pay for, just one adult if he will not actually occupy the van, whilst on the pitch, is perfectly valid. If I am wrong, then the rule seems to be based on what might have been and, in my view, that's not how rules work. 

Of course, the separate point is what refund he would be entitled to having booked for two adults and having paid in full and then changing his arrangements at short notice. Under the new regime (which by the way, lest there be any doubt, I am entirely in agreement with), I am not sure, but the mere fact that he has paid in full before arrival, rather than just having paid a deposit surely doesn't change his rights to any possible refund - does it? It certainly shouldn't.

I am being devil's advocate because I don't really have much sympathy with Pete. Maybe in the same scenario I might have expected a refund of 75% of the cost of one adult for one night (because one loses the first night). Such an amount is not worth arguing about.

But I am a pedant, I freely admit, and it would be nice to have absolute clarity about the rules. 

Rocky 2 buckets replied on 15/02/2023 11:39

Posted on 15/02/2023 11:04 by JollyKernow

There's always the odd tryer Rocky, 13 years experience I can spot them a mile awaywink

JK

Posted on 15/02/2023 11:39

👍🏻, gladly-birds of a feather. . .They roam in packs😊

BertyMH replied on 16/02/2023 09:32

Posted on 16/02/2023 09:32

Thank you all for your comments.  They just confirm my thoughts that pricing is a minefield and one that many members (clearly myself included) do not fully comprehend.

An interesting observation from Graydjames : I have no truck whatsoever with the OP. Using minimum price as the flagged price, shown clearly as the "FROM" price, has been used by traders since trading began. Moreover, comparing club site prices with CLs is plainly invalid; they are different products.

I'd agree with you, from my limited experience of Club and CL sites, they can indeed be very different products.  On the other hand, some CLs can offer a similar level of facilities to a Club Site and if you happen to chance upon a less popular Club Site mid-week or out of season, you may not see more than a few vans in your patch, or even have the place to yourselves. So are we comparing Apples with Oranges or Satsumas?

My core issue is that the new booking website attempts (though not very well) to put these different products on the same platform, which suggests (to the less well-versed viewer) that they might be the same product and that a price comparison is justified.  

Potential solutions could be that CLs show their 'From' price assuming 1 adult (as per the club and other commercial operations) or that some greater clarity is brought to the headline pricing element at first glance, because right now (as many comments point out) it is almost meaningless, unless you are a solo traveller.

On the one hand I'm pleased that CLs will now be more visible to members as I think they need our support and have been hidden away too long, on the other hand, I think the average member (or new member) needs to understand that they can be very good value - but I guess that's not in the interests of the club?

Greater clarity from the club on prices, deposits, rules for refunds etc. is needed, and on this point I wholeheartedly agree with my fellow pedant.

Tinwheeler replied on 16/02/2023 10:54

Posted on 16/02/2023 10:54

It would be nice, Berty, if you'd respond to the points put directly to you in a few posts. We've taken onboard your OP but you haven't clarified some issues which could bear further discussion.

I think we all know pricing is a minefield and dynamic pricing will not enhance that situation.

Have you any suggestions for getting CL owners on board with your idea of them showing 'from' prices for one occupant? I think camc currently struggles to get CL owners to update their prices.

Takethedogalong replied on 16/02/2023 11:46

Posted on 16/02/2023 11:46

CLs are separate individual businesses. They set their own price tariffs, their own operating procedures, and the owners/ managers run them accordingly.

To my knowledge, there are few that operate a complex tariff, where each individual component is priced, the norm is to give a fee that usually includes pitch, two persons and possibly hook up (although this is changing depending upon if metering is installed). Beyond that you might get a seasonal price difference, and possibly the odd extra like a fee for an awning, dog or extra person, etc….

Outside of this, it might pay to contact the CL, and see if they have extra charges for some aspects, or might even offer a small discount for a small, single tourer. In our experience, this does occasionally apply, although to be fair, if the “all in price” is very low, we wouldn’t dream of asking for anything off for single occupancy. It would also depend on the popularity of the CL. Somewhere busy isn’t going to want to drop a price that is carefully budgeted, and not overly high anyway, quite rightly.

This is where the Club’s budget Sites came into their own, and were a popular choice for single person touring. Many are no more, the rest are part of the DP system now. 

There are independent campsite providers who base a stay on number of occupants, and not anything like as costly as Club Sites, but just as nice.

Takethedogalong replied on 16/02/2023 12:14

Posted on 14/02/2023 20:18 by JollyKernow

Rule 5e does state that normal rates will apply when a pitch is unoccupied. In my 13 years with the club it's always been that way. It's surely up to you if you don't make use of the facilities you've paid for. There are sites with storage facilities other than using a touring pitch that might have suited you better?.

JK

Posted on 16/02/2023 12:14

Are you sure JK🤔 I know I really shouldn’t doubt a Member of staff, but I am sure that when we stayed at Marazion years ago, and folks went across to Scillies and stayed, they only paid for pitch plus one?

We have done this ourselves when I spent a couple of years commuting around the country to meet up with my OH. He would book in x number of nights at single occupancy, x number of nights with the two of us staying together, then back to single occupancy when I left to come home. Admittedly, we did it via separate booking dates, as back then it was the only way. Not sure if same applies now.

JollyKernow replied on 16/02/2023 13:35

Posted on 16/02/2023 12:14 by Takethedogalong

Are you sure JK🤔 I know I really shouldn’t doubt a Member of staff, but I am sure that when we stayed at Marazion years ago, and folks went across to Scillies and stayed, they only paid for pitch plus one?

We have done this ourselves when I spent a couple of years commuting around the country to meet up with my OH. He would book in x number of nights at single occupancy, x number of nights with the two of us staying together, then back to single occupancy when I left to come home. Admittedly, we did it via separate booking dates, as back then it was the only way. Not sure if same applies now.

Posted on 16/02/2023 13:35

Apologies I'm now not sureundecided. Another thing to check on next weeklaughing

JK

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